Here’s to Artistry.
To continue L.J. Minor’s legacy as an advocate and ally to chefs around the world, this brand refresh showcases the brand’s respect and dedication to the culinary arts.
Hand-crafted headlines illustrate the creative energy behind the creation of a dish, while photography brings the moment to life.
TEAM:
Creative Director: Dan Stewart
Associate Creative Director and Copywriting: Sharon Kuntz
Art Direction and Design: Robbie Adams
Design: Colin Baker
Hand-lettering: Michael Moodie
Video and Editing: Blend Studio
Photography: Ralph Smith Studio